Privacy Policy

Last updated: 4/7/2025

This Privacy Policy describes how Serene Studios (“Site”, “we”, “us”, or “our”) collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from serenestudiospilates.com (the “Site”) or otherwise communicate with us (collectively, the “Services”).

For purposes of this Privacy Policy, “you” and “your” means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree, please do not use or access any of the Services.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the “Last updated” date, and take any other steps required by applicable law.

How We Collect and Use Your Personal Information

To provide the Services, we collect personal information about you from a variety of sources. The information we collect and use depends on how you interact with us.

We may use this information to:

  • Communicate with you
  • Provide the Services
  • Comply with legal obligations
  • Enforce our terms of service
  • Protect or defend the Services and our users

What Personal Information We Collect

The types of personal information we obtain depend on how you interact with our Site. “Personal information” refers to information that identifies, relates to, describes, or can be associated with you.

Information We Collect Directly from You:

  • Basic contact details: name, address, phone number, email
  • Order information: billing/shipping address, payment confirmation
  • Account information: username, password, security questions
  • Shopping activity: items viewed, cart/wishlist contents
  • Customer support: messages or communications you send us

Some features may require you to provide certain information. You may choose not to provide it, but doing so may limit your access to those features.

Information We Collect through Cookies:

We automatically collect information about your interaction with the Services (“Usage Data”) using cookies, pixels, and similar technologies. This includes:

  • Device and browser details
  • IP address
  • Network connection
  • Site activity and interactions

Information We Obtain from Third Parties:

We may receive information from third-party vendors and service providers, such as:

  • Companies supporting our Site (e.g., Shopify)
  • Payment processors (e.g., for transactions and billing)
  • Marketing and analytics partners

We treat all third-party information according to this Privacy Policy but are not responsible for the accuracy or privacy practices of those third parties.

How We Use Your Personal Information

  • Providing Products and Services: Processing payments, fulfilling orders, account setup, shipping, returns, reviews
  • Marketing and Advertising: Sending promotional content and showing relevant ads
  • Security and Fraud Prevention: Investigating suspicious or malicious activity
  • Communication: Customer support and service improvement

Cookies

We use cookies to improve and analyze our Site. For Shopify-specific cookie usage, visit: https://www.shopify.com/legal/cookies

You can manage cookie settings via your browser, but disabling cookies may affect functionality.

How We Disclose Personal Information

We may disclose your personal information:

  • To vendors and service providers (e.g., IT, analytics, payment processing)
  • To business and marketing partners (e.g., Shopify)
  • When you request or consent to information sharing
  • To affiliates or as part of a corporate transaction (e.g., merger)
  • To comply with laws, enforce terms, or protect rights

Categories of Personal Information Disclosed in the Last 12 Months:

  • Identifiers: contact details, order/account info
  • Commercial Info: orders, shopping data, customer service
  • Internet Activity: browsing and usage data

Categories of Recipients:

  • Service providers
  • Marketing partners
  • Affiliates

We do not use or disclose sensitive personal information to infer characteristics about you.

User Generated Content

If you post reviews or other content in public areas of the Services, this information becomes publicly accessible. We are not responsible for how others use or share this information.

Third Party Websites and Links

Our Site may contain links to third-party platforms. We do not control and are not responsible for their privacy practices or content. Always review third-party privacy policies before sharing your information.

Children’s Data

Our Services are not directed at children, and we do not knowingly collect data from individuals under the age of 16. If you believe a child has shared personal information with us, please contact us to have it deleted.

Security and Retention of Your Information

We implement security measures but cannot guarantee perfect protection. Do not use unsecured channels to send sensitive data.